Consumers have numerous options as it pertains to viewing movies at home. Two of the most used are renting movies at the neighborhood video store and renting movies via an on line service. An informal survey was recently conducted on a home electronics/entertainment site concerning the movie viewing habits of website visitors. The outcome pointed to a few of the misconceptions that still exist about online rental of DVDs by consumers which have not even tried the service.
Participants in the survey were asked numerous questions, including how often they watch movies at home, if they rent movies online, and if not, why. Nearly 28% of these responding indicated they rent movies online. Of the remainder, the absolute most frequently cited reason for not utilizing an online movie rental service was concern which centered round the perception that online movie rental will be more costly than the neighborhood video store. When considering a couple of scenarios it becomes evident which method is commonly more affordable.
For folks who indicated they watch only 1 to 3 movies per month the savings from renting online are small. Renting 2 movies per month at the neighborhood video store would average around $7.40 whereas renting from Netflix as an example, if they chose the master plan that has a control of 2 movies per month, would run $5.99. After getting a video at the neighborhood store an individual could have overnight or simply seven days to go back the movie but an on line rental allows them to keep the movie for an unlimited amount of time.
For those folks who responded they view 1-3 movies per week, the savings will be more significant. For example, renting 8 movies per month would run around $29.55 at the neighborhood store and only $14.99 online if they chose the “2 out at a time” plan or $17.99 for the “3 out at a time” plan. As viewing increases so does the likelihood of experiencing greater savings.
For folks who responded they view 4 movies per week (averaged out to 16 per month) the common cost at the neighborhood store will be $59.04 while online rental will be $23.99 allowing an individual “4 out at a time “.Renting by way of a service like Netflix generally doesn’t limit just how many movies an individual views but instead, just how many movies they can have out at any given time. Therefore rentals are just about unlimited with lots of the plans.
The next most frequently cited reason for not utilizing online movie rental services was that the patient rented movies on the spur of the moment and didn’t plan ahead. myflixers Certainly renting movies online and receiving them through the mail would not allow anyone to decide at 6:00 p.m. that they would like to see The Queen and receive it so that they may be viewing the movie by 8:00 p.m. However, the delay for receiving movies selected through the mail is just 1 business day which may seem sufficient in most instances.
The continuing future of DVD rental may be changing however as Netflix announced in early 2007 that customers would now have the option of watching movies instantly via a streaming service that’s available nowadays for some movies. The service ought to be quicker than most download services as streaming allows viewing of the movie because it is streamed rather than waiting until download is complete. Although a full transition from the existing mail delivery system to a download type of service will need time, it is clear that immediacy is only going to continue to improve. It would appear that other online movie rental services would follow suit in coming years in order to compete.
Consumers who have not been initiated into the online movie rental world also may be unaware of other benefits/features of such services.
* Greater selection- An average video store has 10,000 to 15,000 titles available whereas the Netflix online movie rental service has over 80,000. This could seem to eradicate the problem of consumers arriving at the store only to locate that there surely is nothing there they genuinely wish to see.
* You can find no fees linked to the delivery and return of DVD’s; and there is no visiting and from the store as movies are delivered for their door or for their home via streaming.
* Movie selection is assisted by reading user reviews through online programs like Netflix.
* Trials of online movie rental services are often risk free as you can find free trials available and no cancellation fees.
* You can find never any late fees nor restrictions on what long a video could be kept.
Misconceptions about online movie rental services seem to limit the participation of a substantial amount of consumers. Online movie rental probably supplies the services that a lot of consumers want, even if they don’t really know it yet.